Retainer packages built around your next business goal
Choose the level of support that fits your stage of business, or configure a custom scope with our quote builder.
Starter Marketing
A practical starting point for a clearer online presence.
- 2 Social Media Platforms (Facebook & Instagram)
- 8 Custom Designed Graphic Posts / Month
- Copywriting, Captions & Hashtag Strategy
- Google Business Profile Setup & Basic Local SEO
- Automated Post Scheduling & Publishing
- Business Hours Comment & DM Monitoring
- Monthly PDF Performance Summary Report
- Standard Client Portal File Access
Growth Marketing
More connected support for businesses ready to reach more customers.
- 3 Social Media Platforms (Facebook, Instagram, TikTok / LinkedIn)
- 16 Custom Graphic Posts + 4 Edited Short-Form Reels
- Meta Ads Management (Facebook & Instagram Ads)
- Active Google Business Profile & Local 3-Pack Optimization
- Interactive Social Media Calendar with 1-Click Client Approvals
- Daily Community Engagement & DM Lead Routing
- Full Access to Client Project Portal & Live Dashboard
- Bi-Weekly Performance Reviews & Strategy Alignment
Business Marketing
Connected marketing support for established businesses with broader needs.
- 4 Social Media Platforms (Facebook, IG, TikTok, LinkedIn)
- 24 Custom Posts + 8 High-Production Video Reels / Month
- Full Paid Ad Management (Meta Ads + Google Ads Search/Display)
- Advanced Technical SEO + 2 Monthly Thought-Leadership Articles
- WhatsApp Marketing Funnel & Automated Quick Replies
- Priority 7-Day Community Management Desk
- Real-Time Attribution Dashboard with ROAS / CPL Tracking
- Dedicated Senior Growth Strategist & Account Director
Enterprise / Custom
A tailored scope for multi-branch brands and larger teams.
- Omni-Channel Coverage (All Relevant Networks & Channels)
- Daily Multi-Format Custom Content & High-Volume Video Production
- Full Performance Ad Media Buying Across All Platforms
- Enterprise SEO Strategy with Multi-Location Geo Clustering
- Custom API & CRM Lead Pipeline Integration
- Dedicated Creative Pod (Strategist, Art Director, Copywriter, Video Editor)
- 24/7 Priority Support Desk with Executive Strategy Reviews
- Bespoke Contract Service Level Agreements (SLAs)
Detailed Deliverables & Scope by Tier
Transparent breakdown of post volume, video production, revision limits, ad management, and service level agreements.
| Feature / Parameter | Starter Marketing KSh 25,000/mo | Recommended Growth Marketing KSh 50,000/mo | Business Marketing KSh 95,000/mo | Enterprise Retainer Custom Scope |
|---|---|---|---|---|
| Target Persona & Core Objective | ||||
| Ideal Customer | Solopreneurs & early SMEs needing consistent online presence | Growing businesses scaling inbound leads & search discovery | Established companies dominating category search & sales | Corporates, NGOs, multi-location franchises & large teams |
| Primary Objective | Brand Consistency & Trust | Inbound Lead Generation & SEO | Omnichannel Category Dominance | Enterprise Growth & Thought Leadership |
| Content & Creative Deliverables | ||||
| Platforms Included | Up to 2 Channels (Meta / IG) | Up to 3 Channels (Meta, IG, LinkedIn/TikTok) | Up to 4 Channels + Google Business | All Relevant Channels + YouTube |
| Monthly Posts (Static/Carousel) | 12 Custom Graphics | 16 Custom Graphics | 24 Custom Graphics | Custom Volume (30+) |
| Short Video Reels / TikToks | 2 Short Videos | 4 Short Videos | 8 Short Videos | 12+ Videos / Custom Shoots |
| Video Production Scope | Motion graphics & edited client footage | 1 On-site Nairobi half-day shoot or motion batch | 2 Dedicated half-day shoots + 4K grading | Full production crew & director |
| Revision Limits | 2 Rounds per post asset | 3 Rounds per deliverable | Unlimited within sprint scope | Dedicated SLA / Agile revisions |
| Approval Workflow | Monthly PDF/Email calendar | Bi-weekly collaborative portal review | Weekly staging & instant approval queue | Dedicated Slack/Teams channel & PM |
| Advertising & Inbound Systems | ||||
| Advertising Management | Basic Boost / 1 Campaign setup | Active Meta & Google Ads optimization | Full Funnel: Search, Retargeting & Meta | Multi-network omni-channel media |
| Ad Media Budget Exclusions | Paid media budget paid directly to Meta / Google. Zero markup on client ad spend. | |||
| Local SEO & Google Business | Monthly Profile Update | Local 3-Pack optimization & citation sync | Full technical SEO & Google Maps domination | Multi-location enterprise SEO |
| Community & Comment Management | Self-managed by client | Business hours comment & DM routing | 7-day rapid inquiry triage | Custom CRM & 24/7 escalation |
| Terms, Governance & SLAs | ||||
| Reporting Frequency | Monthly Performance Summary | Bi-weekly metrics + Monthly strategy call | Weekly dashboard + Executive deep-dive | Custom real-time Looker/GA4 dashboard |
| Contract Duration | Month-to-month | Month-to-month (3-month recommended) | Quarterly cycle | 6 to 12-month master service agreement |
| Cancellation Terms | 14 Days written notice | 30 Days written notice | 30 Days written notice | Standard enterprise SLA terms |
| Action | Select Starter | Select Growth | Select Business | Custom Scope |
Launching a New Business in Kenya?
Bring your core brand, business materials, online profiles, landing page, and launch campaign together so customers can understand and contact you from the start.
Need a one-time project instead of a monthly retainer?
If you don't require an ongoing monthly marketing team, you can hire SamTech for standalone deliverables with fixed, transparent one-off pricing.
Vector Logo & Brand Identity Suite
Primary logo, sub-marks, brand book, color harmonies, typography scale, and 100% full commercial vector source files.
Executive Company Profile (8–16 Pages)
Structured for winning high-value tenders, corporate pitches, and investor meetings. Print-ready 300DPI + interactive digital PDF.
High-Converting Campaign Landing Page
Mobile-first sales page with sub-second page speed, Meta CAPI & GA4 event tracking, and direct WhatsApp routing.
Google Business Profile & Local Search Setup
Complete profile verification, geo-tagging, schema markup, directory citations, and automated QR review capture setup.
Commercial Printing & Merchandise
Spot UV business cards, 100% cotton corporate t-shirts, branded thermal flasks, and exhibition roll-up banners (MOQ from 10 pcs).
Build a Custom Project Scope
Mix and match specific marketing, branding, video, and technology deliverables tailored to your exact budget and timeline.